JPFA – To maximize processed food products' sales

JPFA – To maximize processed food products' sales Japfa Comfeed Indonesia (JPFA) is intensively innovating its processed food products (frozen), in order to add more value and expand the competitiveness of its farming products. JPFA' processed food products are marketed under the Japfa Food brand and has several derivative brands, such as So Good, So Nice, Soszzis, Best Chicken, Ayam Ulu, Santori, Dosuka, Tora Duo, Seafood Lovers and Real Good. Earlier this year, JPFA also launched an innovative new product on fresh probiotic chicken under the Olagood brand, which the company has successfully exported 110,000 heads to Singapore. JPFA has started to sell Olagood in the Jabodetabek area. As for other processed products, JPFA continues to revitalize its production facilities. JPFA' processed food products has continued to grow every year, and last year, the segment booked IDR417.2 bn in operating profit (vs IDR238.8 bn in 2022). (Source : Kontan)